distinctive gear created to express your passion
cache/wst.opf.3186942.xml

Gear with a purpose

Our gear is for those who are passionate about something other than themselves (a unique concept in today's all about me culture). This is for those who want something  unique that expresses their passion and allows them to give back through that expression. This is who we created our gear for! For all others, the "W-Marts" of the world await you.

It's a simple idea that in one word answers the question "how long will you ____?"

We have identified heroes in many areas that are all about being passionate and "giving back" through what they love. Click on our "Hall of Heroes" link to learn more about our heroes.  We give a portion of each of our sales to the respective heroes' charities, so they can keep giving back through what they love. Even if we don't have a hero for one of our lines we have identified great charities in that area we will give to. That's what we are about ....
giving back whenever and whereever we can. 

Distinctive apparel and other gear designed to show your passion. Each design includes a unique logo that  incorporates a silhouette that is a symbol of that passion.

Visit The For Ever Store Now!


Don’t see your passion? Check back often - more Heroes are coming soon!

Our Heroes .......so far

 



JIM ELLIOTT
DIVES TO HELP THOSE WITH DISABILITIES

 

RICK WILSON
HUNTS TO FEED THE HUNGRY

FRED FUNK 
SENIOR US OPEN GOLF CHAMP
HELPING THOSE WHO NEED IT THE MOST


 

DONNA DEEGAN
RUNS TO FINISH BREAST CANCER